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Writer's pictureBristal Speciale

Why Sett Studio Chose Nashville: Bringing Austin's Flair to Music City




At Sett Studio, we're always looking for exciting opportunities to expand our vision of innovative, community-focused developments. When it came time to choose our next market, Nashville stood out as the perfect blend of vibrant culture and growth potential.

A City with an 'It Factor'

"It's gotta have an 'it factor.' It's got to be a destination place that people want to visit because if they want to visit, they'll want to live there," says Mike Speciale, our founder and general manager. Nashville fits this bill perfectly. From the lively atmosphere of Broadway to the serene mountains just a short drive away, the city offers diverse experiences that appeal to a wide range of residents and visitors alike.

Infrastructure Advantages

Having built in Austin for 26 years, we've seen firsthand how rapid growth can strain a city's infrastructure. Nashville, however, is several steps ahead in this regard. "Those similar drives in traffic in Nashville are kind of a breeze, even today, in comparison," Mike notes. The city's ability to expand roads and spread out provides a significant advantage for future development and quality of life.


A Young, Walkable Community

Nashville's young, vibrant community and walkable neighborhoods align perfectly with our vision for creating connected living spaces. We're excited to bring our experience in fostering community interaction to Nashville, with developments that encourage neighbors to engage with one another.

Bringing Austin's Touch to Nashville

Our first project, Martin Reserve in Green Hills, exemplifies our commitment to blending Austin's modern aesthetic with Nashville's unique character. With 10 luxury homes starting at $3.5 million, we're introducing a touch of Austin-style living to the heart of Music City.

Looking to the Future

As we establish our presence in Nashville, we're already eyeing future opportunities, including potential developments in East Nashville. Our goal is to create communities that not only provide beautiful homes but also foster the kind of neighborly connections that make a house truly feel like home.


We're thrilled to be part of Nashville's growth story and can't wait to share our vision with this incredible city. Stay tuned for more exciting developments as we continue to grow in Music City!


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